Info

Hot Copy

The Hot Copy podcast is a collaboration between seasoned copywriters Belinda Weaver and Kate Toon. Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on helping you become a better copywriter.
RSS Feed
Hot Copy
2021
December


2020
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July


Categories

All Episodes
Archives
Categories
Now displaying: Category: Copywriting clients
Feb 21, 2019

Are you ready for a journey into the past?

We're going back in time for a special flashback. In this episode, we're sharing 16 types of copywriting clients almost every copywriter will get to work with. Some are awesome and some… are not. Plus our tips on spotting them and how to work with them (so your copywriting project is smooth sailing).

Tune to learn:

  • Our favourites types of clients
  • How to deal with scope creep and requests for free work
  • How to guide clients who can’t tell you what to change
  • The best way to organise disorganised clients
  • When (and how) to tell a client to step back
  • And more. So much more!

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

We read out a review at the end of each show and today, we’re giving a shout out to Jan for her FAB review. Thanks Jan!

Links mentioned in this article:

May 31, 2017

Today we’re getting serious and talking about rejection. Because every copywriter will not only be told a client doesn’t want to go ahead, they will also face the awkwardness of a client not liking the copy they’ve written.

We’ve both been there, done that many times over and we’re sharing our tips on surviving those moments (with your dignity and professionalism intact).

Tune in to learn:

  • Kate and Belinda’s favourite things
  • 4 main reasons clients reject your proposal and how to overcome objections
  • What to do when a client rejects your copy
  • Mental health tips to keep you sane

 

Useful links

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks! 

Oh and a big shout out to oatesorama for their fantastic review of the show.

Useful links:

 

Aug 10, 2016

In this episode, Kate and Belinda share 16 types of copywriting clients almost every copywriter will get to work with. Some are awesome and some… are not. We share our tips on spotting them and how to work with them (so the your copywriting project is smooth sailing).

Tune to learn:

  • Our favourites types of clients
  • How to deal with scope creep and requests for free work
  • How to guide clients who can’t tell you what to change
  • The best way to organise disorganised clients

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website.

And subscribe oniTunes | Android | RSS 

 

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

We read out a review at the end of each show and today, we’re giving a shout out to Jan for her FAB review. Thanks Jan!

Links mentioned in this article:

Jun 30, 2016

We've chatted in previous podcasts about how it's impossible to make all clients love you, and how occasionally it's better all around if you just let them go.

In this podcast we'll be giving you tips and tricks on how to spot, handle and, if necessary, fire a difficult client.

Tune in to learn:

  • How to spot bad clients
  • Tips and tricks to get difficult clients back on track
  • How to decide if firing a client is the right move
  • How to do the dirty deed of firing a client
  • Dealing with the aftermath of client firing

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website.

And subscribe oniTunes | Android | RSS  

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

And thanks to the members of the Clever Copywriting Community Lizzy Pepper and Mary Cameron, as well as Angela Denly for your input and reviews of the show. We appreciate it!

 

Links mentioned in this article:

Jun 15, 2016

Once you’ve got a few copywriting projects under your belt, you learn that some clients will respond very quickly and others will take a short ice age to reply. But how long is too long? When do you know your client is MISSING IN ACTION and what should you do?

Tune in to learn:

  • Why clients legitimately go missing
  • How long should you wait?
  • How too long is too long?
  • How you can avoid having clients go missing
  • How to follow up with clients after the quote, proposal, first draft and last draft
  • What to do if the worst happens.

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website.

And subscribe oniTunes | Android | RSS

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

And thanks to Mac Prichard for his review of the show. We appreciate it!

Links mentioned in this article:

Jul 29, 2015

Attracting clients is just half of the copywriting battle. How do you turn a copywriting enquiry into a copywriting client? In this podcast, Belinda and I will talk about different ways of ‘on boarding’ potential clients, how to get them to complete a brief, sign off your proposal and actually start work.

Want to know more?

Tune in to learn:

  • How to deal with client enquries by phone and email
  • When is the best time to send the client brief
  • What you should include in your proposal
  • Deposits, how much to charge and when
  • Which project management and accounting software we use
Jul 1, 2015

Okay, so you’ve decided to be come a copywriter, awesome!! But learning how to write copy is just the first step. Many copywriters fail in their first year because they simply can’t find enough clients. Friends and family are a great place to start, but where on earth do you track down awesome potential copywriting clients with money to spend?

In this week’s podcast Belinda Weaver and Kate Toon will be giving you their insiders tips on how to find copywriting clients.

Tune in to learn:

  • Our key ways to find copywriitng clients
  • Whether freelancing websites are worth the effort
  • Our number one new client tip
1