Today we’re getting serious and talking about rejection. Because every copywriter will not only be told a client doesn’t want to go ahead, they will also face the awkwardness of a client not liking the copy they’ve written.
We’ve both been there, done that many times over and we’re sharing our tips on surviving those moments (with your dignity and professionalism intact).
Tune in to learn:
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Oh and a big shout out to oatesorama for their fantastic review of the show.
Today we’re talking personal branding - something I know a lot of you copywriters out there in podcast world struggle with. Many believe that branding is just the colour of the logo and the font you choose for your website, but it’s much deeper than that.
Having a clear and focused brand can help with all your marketing and messaging, it can even help you attract the kinds of clients you’ve always wanted to work with!
So if you’re brand is as bland as vanilla ice cream - this episode is for you.
Tune in to learn:
Eleanor Goold is owner and founder of Kreativ Copywriting a forward thinking and friendly writing, copywriting and content creation service. She also has her own branded website EleanorGoold.com where she provides business owners with smart ideas, copy tips, the art of storytelling and access to free social media strategies to boost their business success. She also runs The Copywriter Facebook Group.
If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!
Oh and big hugs to Sama167 for their lovely testimonial.
Today we’re talking about email subject lines today. You might be writing emails to your clients or writing email marketing for your clients. Either way, your email is clawing for inbox space.
These days your email is not only competing against other company emails, you’re competing against family and friends.
Tune in to learn:
We’d love to know what you wish you did a little bit better. Or a lot better. You can let us know on Twitter (@hotcopypodcast) or our Facebook page!
If you like what you’re hearing on Hot Copy, the best way to support the show is to take a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!
Thanks to Veggo85 from Sweden for a fantastic review of the show.