How many times have you Googled a symptom? Hands up. We all have. The need to make complex medical information accessible and readable has flourished with the advent of Google and the prevalence of internet access.
WHO NEEDS DOCTORS?
We do. Of course.
But as patients we’re more informed than ever and who writes the content we use to research the latest thoughts on medical science?
Medical copywriters!
Today we’re talking about medical copywriting -- accurately representing clinical data in a way that is clear, concise, and engaging. And we’re got specialist Nerissa Bentley to shed some light on this for us.
Tune in to learn:
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Thanks to Traceluke from Australia for a fantastic review of the show.